In the modern marketing landscape, social media allows you to reach almost anyone, no matter what niche your business is in. But just because marketers recognize the importance of social media doesn’t mean they know how to use it effectively.
Need an edge? Need some awesome email marketing tricks? Who doesn’t? To help you get and keep your email marketing awesomeness we’ve gathered up the best, most-effective, so-good-they’re-almost-cheating tricks. Just don’t blame us if you break the server or blow through product inventory. You’ve been warned.
Depending on the product or service, the details of shopping funnels vary considerably, but I’ve noticed a general pattern in consumer decision-making, and it goes something like this (if you think back to your last big shopping decision, this may sound familiar):
Does your business use Pinterest? Want to get more exposure and engagement for your pins? Marketing on Pinterest is an excellent way to showcase your business, engage current and potential customers and boost your bottom line. In this article I’ll share nine ways to improve your Pinterest marketing.
When discussing content marketing, industry insiders tend to speak more to the experiences of B2C companies that are targeting consumers directly. They talk about things like how to get a branded entertainment video to go viral or how to reach consumers across different channels to increase the odds of a purchase decision — but these two considerations are not always relevant to people in B2B marketing.